BRITAIN’s biggest classified ads website for cars has announced it will no longer charge owners to advertise low-cost vehicles.
Auto Trader, which currently carries ads for more than 470,000 new and used cars, all available to search via Driving.co.uk, has announced that any car worth £1,000 or less will now be free to promote on the listings site.
Auto Trader is likely to win more ads at the budget end of the used-car market against eBay, Loot and Craigslist, as well as social media sites including Facebook, at a time when many household budgets are being squeezed.
The free offer is the “basic” advert package, which lasts for two weeks. Drivers wishing to sell a car that costs less than £1,000 can still pay up to £19.95 for ads that stay on the site for longer and are more prominent.
Ads for cars costing more than £1,000 still start at £36.95.